About Ken Alston

World Renowned "Green Product" Design Expert and Consultant

Ken Alston is an acknowledged global expert on the development and assessment of “environmentally friendly” or “green” products. Ken actively participated in the World Business Council for Sustainable Development and President Clinton’s Council on Sustainable Development.

A Passionate Champion For Green Products

For over 17 years Ken’s passion for the environment and as a champion for the development of green products has been evident in his work with dozens of companies - ranging from large multi-national companies to smaller entrepreneurial start-ups.

Ken works directly with leading companies making and marketing green products in a wide variety of fields. From furniture to floor cleaners, from cars to carpets, from window shades to window cleaners, Ken has worked with leading companies helping them learn how to design their products green.

In Demand As Keynote Speaker And Workshop Leader

Ken is a frequent speaker and guest lecturer at conferences, in colleges and companies about green products. For example, recently he was a keynote speaker and workshop leader at the Business Alliance for Local Living Economies (BALLE) annual conference in Berkeley, California.

For 20 years Ken worked at SC Johnson better known as Johnson’s Wax. Throughout his tenure at SCJ Ken worked in a wade variety of technical and business roles:

  • He managed the quality assurance lab in the U.K.
  • He ran packaging development and the pilot plant in the U.K.
  • He was Marketing Manager introducing the “Toilet Duck” to an unsuspecting U.K. consumer!
  • He managed 4 out of 5 product and packaging design teams in European R& D including laundry care, furniture care, floor care and personal care products.
  • He conducted market research on the green products market and test marketed green cleaning products in Europe
  • He was Director of Sustainable Product Innovation in the U.S. Corporate office directing the development and implementation of global environmental strategies and reporting of results achieved.

Since 2000 Ken has worked in one of the world’s leading environmental consulting firm promoting and teaching the Cradle to Cradle product design paradigm, helping companies become more environmentally intelligent. He is currently CEO of this firm.

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Ken Alston (Pictured on left with world renouned green architect and designer William McDonough) has been working with companies on the design and development of green products for over 17 years.

© Ken Alston 2008

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